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Yesterday in La Crosse

Were music contests making a comeback? Maybe, 43 years ago

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In 1974, the La Crosse School District was talking about ending its long-time policy of not sending students to regional music contests.  The unwritten policy dated back at least to the late 50’s.  The cost of traveling to out-of-town contests seemed to be the sticking point, keeping La Crosse kids from those competitions.

Senator Ted Kennedy declared that he would not run for president in 1976, citing family responsibilities.  The youngest Kennedy brother was 42.  Both of his brothers, John and Robert, were in their early 40s when they campaigned for president.  Ted eventually did run in 1980, and almost kept Jimmy Carter from being re-nominated by the Democrats.

Among the popular performers booked at the Sawyer Auditorium in 1974…Frankie Valli and the Four Seasons, the Lettermen, and country singers Johnny Paycheck and Jeanne Pruett.  Tickets for the Lettermen cost as little as four dollars, 43 years ago, Yesterday in La Crosse.

 

A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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