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Tourism director says La Crosse could bounce back well from shutdown
The first big weekend of the summer travel season is just over a week away, but how many people are going to travel for Memorial Day, with much of the country still shut down over a virus?
Explore La Crosse director A.J Frels says the Coulee Region could bounce back from the shutdown faster than other tourist destinations, because it’s a popular area to drive to, instead of relying on air travel.
La Crosse’s Riverfest is cancelled for this summer, and Kornfest in Holmen is now called off as well.
Oktoberfest is still on, for now.
Frels, says having to do without festivals is a blow to the region’s quality of life, not just to the economy.