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La Crosse’s biggest Kwik Trip opens on Ward Avenue, as two older stores nearby are closed



La Crosse’s newest, and biggest, Kwik Trip store is now open for business. 

The doors to the store at Ward Avenue and Mormon Coulee opened at 5 o’clock Thursday morning, on a day when the average price of gas in La Crosse was $4.25 a gallon.  

Kwik Trip spokesman Steve Wrobel says there were many shoppers waiting outside for the early-morning opening.  He attributes some of the excitement to people like Wisconsin comedian Charlie Berens, who has already joked about the new store, calling it the Taj Mahal of Kwik Trips.

Wrobel says an improved coffee bar and a bigger kitchen area are featured at this new Kwik Trip. Nearby Kwik Trip locations near the south-side Wal-Mart and on South Avenue were shut down as a result of the new opening.

Kwik Trip plans to have a formal ribbon cutting at the store next week.

A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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