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Driver hurt in Vernon County rollover accident

Kaitlyn Riley

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Photo Credit: Vernon County Sheriff's Office

A rural La Farge man was injured in a single-vehicle crash Friday afternoon in the town of Webster.

The Vernon County Sheriff’s office said the crash happened around 2:15 p.m.

The 33-year-old was driving a Chrysler Sebring convertible north on Salem Ridge Road. The vehicle crested a knoll just south of an intersection with East Salem Ridge Road, Smart Hollow Road, and Bloomingdale road.

The driver continued straight and met an oncoming vehicle in the intersection.

The La Farge man said he steered slightly and lost control. The vehicle spun around and went off the roadway, traveled down an embankment, hit a fence, and overturned, hitting a tree.

The driver was wearing a seatbelt and had minor injuries. He was transported by La Farge ambulance to Vernon Memorial Healthcare in Viroqua where he was treating and released.

Photo Credit: Vernon Co. Sheriff’s Office

Kaitlyn Riley’s passion for communications started on her family’s dairy farm in Gays Mills, Wis. Wanting to share agriculture’s story, she studied strategic communications and broadcast journalism at the University of Wisconsin-Madison. In college, she held officer positions with the Association of Women in Agriculture and Badger Dairy Club while volunteering as a news reporter for the college radio station. She also founded the university’s first agricultural radio talk show, AgChat. In her professional career, Kaitlyn has worked in radio, print and television news doing everything from covering local events to interviewing presidential candidates, and putting back on her barn boots to chat with farmers in the field. Today, Kaitlyn can be seen covering local stories that matter to you in the La Crosse area.

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