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Marquette Law School Poll architect, Dr. Charles Franklin on evolution of polls, the 2024 election, Wisconsin politics

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FILE - Marquette University Law School

The architect of the Marquette University Law School polls, Dr. Charles Franklin joined La Crosse Talk PM on Wednesday to discuss his creation, how its evolved and some of its latest findings, including the 2024 presidential election and the Wisconsin Supreme Court.


La Crosse Talk PM airs weekdays at 5:06 p.m. Listen on the WIZM app, online here, or on 92.3 FM / 1410 AM / 106.7 FM (north of Onalaska). Find all the podcasts here or subscribe to La Crosse Talk PM wherever you get your podcasts.


Franklin is a Professor of Law and Public Policy, as well as the Director of Marquette Law School Poll. We were also joined by UW-La Crosse political science professor, Dr. Anthony Chergosky.

Chergosky began the show talking a bit about the latest Marquette Law poll and how polls have changed. 

That conversation, of course, continued with Franklin throughout the show — how the questions are created and how the information is gathered from the public — phone and online.

Franklin told an interesting story on how the poll began in 2012, and how it may not have become as popular as it has, if the politics at that time had not been the way they were.

We then got into a conversation about the 2024 presidential election — and what the poll numbers show a year away from the election.

We also asked Franklin questions on poll results affecting Wisconsin, including how the state Legislature is perceived, how the lawsuit on district lines is received, Wisconsin’s two US Senators through the last election (Ron Johnson) and this upcoming one (Tammy Baldwin), and how the public feels about the Wisconsin Supreme Court expressing its personal opinions. 

Host of WIZM's La Crosse Talk PM | University of Wisconsin-Stevens Point graduate | Hometown: Greenville, Wis | Avid noonball basketball player and sand volleyballer in La Crosse

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