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La Crosse Interstate Fair welcomes exhibitors and fairgoers of all backgrounds



Fair organizers expect to have 20,000 attend the La Crosse Interstate Fair.

WEST SALEM, Wis. — Cows, carousels and cheese curds will help pack people into West Salem this weekend for the La Crosse Interstate Fair.

La Crosse Interstate Fair encourages guests by offering free parking and admission.

“If the parking lot is full and you can’t see pavement on the midway, we know it is a good day,” Marla Stello, fair organizer, said. “We average estimate about 20,000 for the duration of the fair.”

Stello said the exact numbers are hard to predict because, unlike many other fairs, they do not charge for parking or admission.

Stello said the push to have a free fair came from their desire to provide an entertaining and educational experience for families. With a declining population of people involved in agriculture, local fairs are a way to reconnect with food, fuel and fiber production.

“It’s pretty important because some youth and young individuals haven’t even seen what a live animal looks like,” Stello said. “They see pictures of it in books. To see it alive and to touch their face, and see the animal up close is pretty priceless.”

Jada Leis poses with her favorite animal, Zoey.

Jayda Leis, 10, of West Salem takes the education into her own hands. Her father works on a dairy farm where she learned to enjoy the cows. Leis said she talks with fairgoers, who come into the barn, about the care her cattle receive.

“I try to tell and teach people if they don’t know much about dairy so that if they get dairy they can treat their cows how they have to be treated,” Leis said.

The fair had more than 620 exhibitor entries from livestock animals to food and art, an increase from the previous year. About 75 percent of those entries are junior exhibitors.

Stello says they did see a drop in dairy exhibitors, but other livestock entries like beef and swine are up.

Fresh ideas are giving non-farm kids a full fair experience. Farmers letting youth work with or borrow their animals has helped keep interest strong.

Sascha Doll went to a farm camp on Rainbow Bridge Farm near La Crosse where she fell in love with the idea of showing goats.

Sascha Doll (left) and Ashley Murphy (right) were not raised on traditional farms with dairy goats.

“Some goats you have a special bond with, like the goat I had earlier, she just comes when called,” Doll said. “She knows me. They are just special.”

Likewise, Ashley Murphy was inspired to show after visiting her aunt’s farm. Murphy is a city girl raised in Virginia, but she comes to Wisconsin every summer for the fair.

“I was like, ‘Woah, I’m really interested in all of these goats,’” Murphy said. “The next summer, I came to the county fair, but I was too young to show. The next year, I was able to show and I just started showing goats.”

A West Salem city ordinance hatched fresh interest in agriculture for Madison Odenbach of West Salem.

Madison Odenbach decided to branch out and show a Silkie chicken in her second year.

Odenbach is a 4-H member who lives in town. While chickens aren’t typically allowed in city limits residents can have them for 4-H projects. This is now Odenbach’s second year showing poultry at the fair.

“It’s been pretty great,” Odenbach said. “It is nice having something different. I feel like it would be better if a lot more people could enjoy it, but it has been a fun experience.”

The La Crosse Interstate Fair ends Sunday.

Kaitlyn Riley’s passion for communications started on her family’s dairy farm in Gays Mills, Wis. Wanting to share agriculture’s story, she studied strategic communications and broadcast journalism at the University of Wisconsin-Madison. In college, she held officer positions with the Association of Women in Agriculture and Badger Dairy Club while volunteering as a news reporter for the college radio station. She also founded the university’s first agricultural radio talk show, AgChat. In her professional career, Kaitlyn has worked in radio, print and television news doing everything from covering local events to interviewing presidential candidates, and putting back on her barn boots to chat with farmers in the field. Today, Kaitlyn can be seen covering local stories that matter to you in the La Crosse area.

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