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La Crosse residents encouraged to ride the bus during Transit Equity Days



If you’re not in the habit of riding a city bus, this might be the week to try it.

In La Crosse, Transit Equity Days are in effect through Sunday, when you can get free bus rides and learn more about local mass transit.

“Give it a shot, just once, if not twice,” says Liz Fryseth of La Crosse, a regular MTU rider. “It’s an easy way, it’s affordable, unlike Uber or Lyft. It’s also easier to get a hold of than a taxi service.”

Mayor Mitch Reynolds proclaims Transit Equity Day in La Crosse at the Grand River Station on Monday

State Representative Jill Billings joined city officials at the downtown transit center on Monday to promote the bus system.

“When people come to take a look at La Crosse, and decide, do I want to settle here, people like me look at a city like La Crosse and say, do they have mass transit at all?” said Billings. She says mass transit has been helpful to her many times in the past, including one time years ago when she says her car “blew up” and she couldn’t drive it.

The national Transit Equity Day happens February 4th, in honor of the birthday of Rosa Parks, known for her efforts to eliminate racial discrimination on buses.

Obbie King is an advocate for riding the bus, saying he hasn’t owned a car in 15 years. “We’re saving thousands of dollars per year not owning a car,” he says. “It doesn’t cripple us, it doesn’t pin us down.”

At the Grand River Station in La Crosse, Mayor Mitch Reynolds issued a proclamation for Transit Equity Days, saying greater use of buses can help reduce emissions from gas-powered vehicles.

A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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  1. Bob N.

    January 30, 2024 at 10:06 am

    Leave it to the white liberals to honor a Black woman by the government giving away something for nothing.

  2. Mitey Mite

    January 30, 2024 at 10:41 pm

    They couldn’t find even one person of color to include in the photo?

    Unhappy liberals…even the dog looks bored.


  3. Kevin

    February 1, 2024 at 12:26 pm

    Transit equity…….we pay people to come up with this stuff?

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