Not just for moms, the La Crosse County Women, Infants, and Children (WIC) program continues to offer help for families as Coronavirus concerns continue creating a financial crisis.
Jennifer Miller, WIC project nutritionist and Head Start nutrition consultant, said WIC serves pregnant women, infants, and children up to age five as well as their caregivers. Caregivers can include mothers, fathers, grandparents, foster parents, and others.
“Things have changed with how to feed those infants and those children,” Miller said. “It is a hard time right now. We are trying to figure out how we can nutritiously feed our families and have that support.”
The program uses income guidelines to judge eligibility, but those who may be on BadgerCare or FoodShare may automatically qualify even if income guidelines do not match.
“We encourage anyone who would like assistance to reach out,” Miller said. “Don’t stop after looking at income guidelines. We will run through a series of questions that can find out if you are actually eligible.”
Those interested can search online for a local WIC office. Because of COVID-19, several offices are managing appointments over the phone or online.
“I know this is a scary time right now,” Miller said. “We are going to be able to work with you so you can head out and get those groceries you need for your family.”
She added several families leave WIC once an infant no longer needs formula or breastfeeding support, but there additional resources that can be utilized for questions regarding anything from picky eating to portion sizes.
“That is such a key time that we want to keep families on, and you have your dietitian and nutritionist,” Miller said. “You have a sympathetic ear to hear you, but also the referrals.”