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Kruse named interim CEO of La Crosse Chamber



A long-time hospital administrator in La Crosse will be in charge of the local Chamber of Commerce, while it searches for a new director. 

Joe Kruse has been named the interim CEO of the Chamber. 

Director Vicki Markussen announced her resignation last week, saying she’s looking into ‘other options.’ 

Kruse says he expects to serve about 3 months, and is not interested in applying for the full-time job.     

He retired in 2018, after almost 35 years with Mayo and Franciscan Health in La Crosse.

Kruse served as Festmaster during the 2016 Oktoberfest.  


A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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