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Yesterday in La Crosse

O-le-o, oh no, 54 years ago

Brad Williams



In 1966, Wisconsin Governor Warren Knowles predicted that the dairy state could repeal its ban on colored oleo-margarine within a few months.  Knowles said oleo is “going to come.”  The ban on oleo had been a Wisconsin law for 70 years.   

Lean meaty barbecue ribs were the Saturday and Sunday special at Schmidty’s restaurant on State Road, for $1.65.  Friday fish a $1.10 at the Gateway Inn at 10th and Jackson.  And Montgomery Ward downtown had fish or roast pork on Fridays for just $1.  

At the movies, you could see the Doris Day spy spoof “The Glass-Bottom Boat,” with Rod Taylor, Arthur Godfrey, Paul Lynde, and Dom DeLuise.  Elvis Presley starred with Donna Douglas in “Frankie and Johnny.”  And the Starlite Outdoor Theater was showing “Frankenstein Meets the Space Monster” in 1966.

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