In 1991, La Crosse got unwanted national publicity when a mob on the street overturned a city police car and set it on fire. It happened during the weekend of the Coon Creek Canoe Races in Coon Valley. For three years, people attending the races then went to La Crosse to drink on 3rd Street, and then confront cops trying to keep the peace. In August of ’91, organizers of the Coon Creek event said they would try shortening the two-day festival to just one day in 1992, to reduce the chance of rioting. It didn’t work: crowds still stopped downtown traffic in ’92, and challenged police, who responded with tear gas.
A corporate spelling bee was being started in ’91, to mark International Literacy Day, the second Sunday in September. Local employers were invited to form three-person teams who would compete in the bee at Valley View Mall. The corporate bee in La Crosse continued for several more years after that.
An outdoor concert featuring “Stars of Rock ‘N Roll” drew a summertime crowd at the Trempealeau Hotel. Topping the bill were Tiny Tim, Bobby “Boris” Pickett, and Micky Dolenz of the Monkees. Hey, hey, they’re in Trempealeau, 1991, yesterday in La Crosse.