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State tourism council checks out La Crosse’s attractions



Wisconsin tourism secretary Stephanie Klett speaks to the Governor's Council on Tourism during a Thursday meeting in La Crosse

Members of a state task force that promotes Wisconsin tourism got a VIP treatment while meeting in La Crosse.

The Governor’s Council on Tourism has one meeting on the road each year, and the committee came to the Charmant Hotel today.

State tourism secretary Stephanie Klett says La Crosse’s tourism industry is “blowing it out of the water” in offering attractive places to go downtown and along the riverfront.

La Crosse convention bureau director A.J. Frels hosted the meeting, as one of the newest members of the council.

During a two-day visit to La Crosse, council members dined at La Chateau, stayed at the Hampton Inn downtown, and took a trolley tour of the city.

La Crosse County is among the top 10 counties in Wisconsin for revenue resulting from tourism.


A native of Prairie du Chien, Brad graduated from UW - La Crosse and has worked in radio news for more than 30 years, mostly in the La Crosse area. He regularly covers local courts and city and county government. Brad produces the features "Yesterday in La Crosse" and "What's Buried on Brad's Desk." He also writes the website "Triviazoids," which finds odd connections between events that happen on a certain date, and he writes and performs with the local comedy group Heart of La Crosse. Brad been featured on several national TV programs because of his memory skills.

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